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Hungarian Mobile Subscriber Base Continues to Shrink
The Hungarian mobile market continued to shrink in May, though at a lesser rate than in April. At the end of the month, the three Hungarian mobile operators had a total of 11.912 million subscribers, which is nearly 79,000 lower than in April. The National Communications Authority (NHH) also noted that in May, the number of subscriptions per 100 people dropped to 118.9 from the 119.6 recorded one month before.
At the end of May 2008, the number of subscriptions per 100 people was 114.1, while the highest recorded value until today was 121.8 at the end of December 2008.
Based on the number of active SIM-cards, Vodafone's market share in May dropped from 21.17 percent to 21.07 percent, while T-Mobile and Pannon market shares jumped from 43.97 percent to 44.07 percent and from 34.86 percent to 34.87 percent respectively.
In May, the number of subscribers generating sales (originating or receiving calls in the last three months) also continued to decrease, but at a lesser rate than the whole of the market. The number of clients generating sales dropped by 63,000 to 10,636,000. Vodafone's market share jumped from 21.92 percent in April to 21.94 percent; Pannon's market share increased from 33.40 percent to 33.55 percent, at the same time, however, T-Mobile's share dropped from 44.68 percent the previous month to 44.50 percent.
In May, the clients of the three mobile operators ported 4,088 numbers. According to the data of the NHH, since its introduction in May 2004, a total of 271,861 subscribers have ported their number to a different network operator.
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